713 Motoring first started when a group of high school friends began selling accessories out of a garage in Hiram Clarke on the Southside of Houston. Now 20 years later, those humble beginnings gradually grew into a small, local business before transforming into a major force in the automotive aftermarket industry. Run by Ashworth Barnes, the shop continues to be a notable name in the scene as it strives to push the limits on vehicle customization and customer service into an elevated art form. They consistently showcase their talents on an assortment of vehicles, including exotics, lifted trucks, classics, daily drivers and everything in between.
In 2017, we rebranded our identity for a fresh start and built a new contemporary Westheimer location. With diversity in mind, I assembled a new team composed of different ethnic backgrounds and expertise in different fields besides automotive. With the help of Iyo Visual, the revamp is the new brand identity that you see today. That three-headed monster overseeing it all consists of AK Manesh, Mark Hernandez and myself.
713 Motoring has evolved over the years by continuing to add services to make a more complete customization boutique store that specializes in automotive design. When we first started, we were originally just selling wheels. 20 years later, we are doing complete project vehicles. Since the last DUB feature, we have a completely new team, fresh executive faces, a new retail store location, an off-site private garage, a new collision center and a whole lot more custom cars and experience. The business has grown exponentially over the years, being able to survive and thrive in this business is an accomplishment in itself. 713 has been fortunate enough to create a nationwide brand synonymous with high-end, quality custom looks.
Our philosophy is simple at 713 – we are architects of an automotive lifestyle. We believe in connecting with like-minded individuals that are on an entrepreneurial quest to grow and share a love for nice automobiles. For us, it’s not just about the cars; the car game has provided a platform for us to make moves in the sign industry and real estate industry respectively. We truly believe through our network we are Houston’s elite motoring company.